Content creation and thought leader

Black-and-white photograph of multiple disco balls suspended from an industrial ceiling with exposed beams and pipes. The mirrored surfaces reflect light, creating a shimmering effect that contrasts with the raw, industrial background.

Reflections in Motion: Business Development Trends Beyond the Legal Lens

Discover how legal marketers can stay ahead in 2026 by learning from bold B2B innovators. From AI-powered personalisation to magnetic brand experiences, this guide reveals actionable insights to reimagine legal marketing for 2026.

Content creation and thought leader

Deborah Kelly

Dec 1, 20253 min read

Close-up of a printed 'Incident Information' form with checkboxes and blank fields for reporting details. A pen rests near the top right corner, suggesting the form is ready to be filled out.

inSights Applied: Why the SRA’s ‘No Win, No Fee’ Crackdown Signals a Wake-Up Call for Legal Marketers

The SRA’s crackdown on misleading 'no win, no fee' marketing highlights the urgent need for transparency, ethical communication, and client-centric strategies in legal marketing.

Strategic advice and guidance

Deborah Kelly

Sep 19, 20252 min read